All about bicycles, electric-assisted bikes, technology and safety in the press

In our daily work as we deal with bicycle safety, technology and user manuals we come across lots of safety risks. The most frequent ones are published in articles of the leading German special-interest magazines TOUR – Europas Rennrad-Magazin Nr. 1, BIKE – Das Mountainbike Magazin Europas Nr. 1 and E-Bike – Das Pedelec-Magazin to make this information important for the sector accessible to a wider public.

For many years now the Eurobike Show Daily accompanying the annual international Eurobike Show has given us the opportunity to publish our perspective on major developments in the cycle industry in full-page articles.

We also speak regularly in independent lectures about all topics relating to bicycle technology and bicycle market. In addition, we are regularly cited by further special-interest magazines or trade journals as well as more and more by radio and television and in their media reports, which shows us that we are completely right with our information. The section NEWS informs you about the latest news from our specialist fields. The reports and publications of this section are listed chronologically or according to topics of interest. 01/2016
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Baden-Wuerttemberg awarded pioneers of the new mobility

Among the award winners of the Baden Wuerttemberg Regional Prize "Heroes of the new mobility" awarded for the first time: bicycle tester Dirk Zedler (in the photo on the right), founder and managing director of Zedler – Institut für Fahrradtechnik und -Sicherheit GmbH...

Minister Winfried Hermann and Dirk Zedler
Minister Winfried Hermann and Dirk Zedler

The Regional Prize "Heroes of the new mobility" is to honour the commitment for the new mobility. By the end of November a number of personalities were awarded for their commitment to sustainable mobility. Dirk Zedler was awarded for his long-standing commitment to the safety and user friendliness of bicycles and pedelecs.

The Regional Prize was handed over personally in form of records and material prizes to the award winners by Baden-Wuerttemberg’s Minister for Transport and Infrastructure Winfried Hermann (in the photo on the left).

"The fact that I was elected 'hero' is all the more encouraging as we don’t have a strong public presence with our business fields experts’ reports, testing services and technical documentation." This is for the bicycle tester "a clear signal that not only the jury, but also the Baden-Wurttemberg Ministry of Transport and Infrastructure take notice of the bicycle and the pedelec as equal means of transport", Dirk Zedler proudly states.


Author: Jo Beckendorff/Zedler – Institut für Fahrradtechnik und -Sicherheit GmbH

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