All about bicycles, electric-assisted bikes, technology and safety in the press

The most common safety risks that we come across in our daily work around bicycle safety, technology and operating instructions are also published by us in articles in the leading German special-interest magazines TOUR (Europe's road bike magazine no. 1), BIKE (Europe's mountain bike magazine no. 1), MYBIKE and EMTB in order to make this information, which is important for the industry, available to a wider public.

For many years now, the Eurobike Show Daily, trade fair magazine of the annual Eurobike Show, has also given us the opportunity to publish our view of major developments in the cycle industry in full-page articles.

We also speak regularly in independent expert presentations about all areas of bicycle technology and the bicycle market. In addition, we are quoted by further special-interest magazines of the industry and the trade as well as increasingly by radio and television in their media reports, which shows us that we are spot on with our advice. The section "News" informs you about the latest news from our specialist areas. The reports and publications of this section are listed chronologically or according to areas of interest.

RadMarkt 12/2017
Reading time 1:10 minutes

Rising stars of the year

On November 8 and 9, 2017 Bikebrainpool Startup Cycling was held in Berlin. Deviating from the usual concept of Bikebrainpool events, this one was partly open to the public. The organisers intended to make visible the variety of the young and innovative start-up community of the bicycle and to promote the exchange with established companies of the cycle industry.

For this purpose the competition “Startup Cycling Pitch 2017” was organized in which the 19 most innovative teams competed against one another to convince the jury of their business idea. The jury included the following members: Stephan Geiger (BOC), Ursula Kloé (New Mobility Experts), Dirk Kurek (Komenda), Ulrike Saade (Velokonzept), Julia Schäfer (BMVI), Konrad Weyhmann (Lange) and Dirk Zedler (lnstitut für Fahrradtechnik und -Sicherheit). On the occasion of the anniversary campaign “200 years of bicycle – made in Germany” the German Federal Ministry of Transport and digital Infrastructure (BMVI) supported the competition to promote innovative business ideas around the bicycle as well as the networking of the cycle industry.

The participants of the conference as well as the jury obtained a differentiated picture of the startup scene: It is remarkable in general to what extent young developers are inspired by the bicycle and how wide the range of ideas actually is. As a matter of fact, not every solution presented during this conference will make it to series production. Some of them embark upon an idea which will remain without success on the market and fail due to technical problems in realisation. This is where technology pro Dirk Zedler kept a close eye on. There was a wide range of promising solutions offered to the jury and the public. Everyone of the 19 applicants had the opportunity to present their solution within a three minute long pitch, before the attendants of the conference could question the applicants individually during the “Meet the Startups” agenda.


Author: Michael Bollschweiler


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