The medium-sized company award LEA stands for performance – commitment – appreciation. It honours projects and company commitment going beyond the actual business activity and is awarded by the Baden-Wuerttemberg Ministry of Finance and Economy as well as the catholic welfare organisation Caritas.
Background of the award: For special care teenagers from a disadvantaged social background the internationally recognized "service company of the cycle industry" furnished a bicycle workshop with equipment, tools and teaching material at their own costs at Uhlandschule in Marbach. Once a week Bernd Romhard – one of the master mechanics cycle craft from the Zedler team – gives practical insights in promising technologies. During the award ceremony this sustainable project was praised as "lighthouse project" by laudatory Sarah Pawlowski from the German Federation of Trade Unions (DGB), region Baden-Wuerttemberg. With this "unique education partnership" comprising three different school types – including a school for children with special needs – the Ludwigsburg company rounds off its welfare activities. Managing director Dirk Zedler (…) was happy about the renowned award: "There were so many fantastic projects among the nominees. We were really surprised and are very proud at the same time that the prize was awarded to us for our commitment to the bicycle issue and the youth."
Author: Jo Beckendorff
