All about bicycles, electric-assisted bikes, technology and safety in the press

The most common safety risks that we come across in our daily work around bicycle safety, technology and operating instructions are also published by us in articles in the leading German special-interest magazines TOUR (Europe's road bike magazine no. 1), BIKE (Europe's mountain bike magazine no. 1), MYBIKE and EMTB in order to make this information, which is important for the industry, available to a wider public.

For many years now, the Eurobike Show Daily, trade fair magazine of the annual Eurobike Show, has also given us the opportunity to publish our view of major developments in the cycle industry in full-page articles.

We also speak regularly in independent expert presentations about all areas of bicycle technology and the bicycle market. In addition, we are quoted by further special-interest magazines of the industry and the trade as well as increasingly by radio and television in their media reports, which shows us that we are spot on with our advice. The section "News" informs you about the latest news from our specialist areas. The reports and publications of this section are listed chronologically or according to areas of interest.

SAZbike online, 2016/05/19
Reading time 0:30 minutes

Bicycles and e-bikes becoming regular guests on TV

It was only recently that bicycles were a subject on the German TV channels ZDF and NDR. This week it was the turn of the two German TV channels Kabel Eins and WDR.

Cycling fun instead of traffic jam stress

A current WDR program by Yvonne Willicks checking everyday household objects ("Haushaltscheck") reported 45 minutes about two-wheelers. The TV presenter rode a race by bicycle against her camera team by car (and won in congested Cologne), attended shows, had herself informed about e-bikes and three of them tested by bicycle expert Dirk Zedler, dealt with the repair of bicycles and the current traffic situation. All in all the entire report was a nice plea for cycling combined with the call on politics to provide improved conditions for cycling.

The magazine K1, however, showed a 17-minute-long report exclusively about pedelecs, actually about three different ones from the categories cheap from the internet (below 500 Euro), from the DIY store (approx. 1,100 Euro) and one from the specialist bike shop (approx. 1,750 Euro).


Read the entire article here.

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