From March 15 to 17, 2024, Cyclingworld Europe will take place at the Böhler area in Düsseldorf. A longstanding part of the event is the Cyclingworld Award, honouring the best products in the world of bicycles. Originally conceived as a purely audience award, a significant overhaul is planned for 2024, with the criteria for individual awards adjusted, and, notably, a high-profile expert jury having the final say on the industry's best. The award winners will be presented after the expert panel meeting on the day before the show as opening of the Cyclingworld 2024 on March 15.
“The Cyclingworld Europe Awards have gained increasing significance in recent years. To meet this development, we have significantly professionalized and enhanced the award presentation for 2024. This is primarily achieved by transforming the award from a purely audience voting system into a combination of audience and expert jury awards," says Stefan Maly, the initiator of the exhibition.
Submissions for the award are now open
Exhibitors and non-exhibitors can submit their products online through the exhibition's website until February 1 at the latest. One award will be given for each of the categories: Cargo, Road, Urban, Gravel, Kids, MTB/ATB, Fashion & Accessories, and Parts & Technology. However, unlike before, more detailed information about the products is required for submissions to meet the participation criteria. For the first time, there will also be a fee for submitting an award application. After the submission phase, the public voting will take place online, from which the top eight to ten finalists in each category will be scrutinized by the expert jury. During the expert jury session, held on the day before the Cyclingworld in Düsseldorf, the best products will be personally examined and honoured on the opening night with an award.
The Cyclingworld expert jury
The new expert jury unites well-known names of the industry: Part of the jury are Dirk Zedler, founder and CEO of the Zedler-Group, Michael Lanz as renowned product desginer and design strategist as well as member of the Advisory Board for Creative Industries at BMAW in Austria, Ursula Tischner, Professor of Sustainable Design at Wilhelm Büchner University in Darmstadt and CEO of Econcept, Agency for Sustainable Design. On the dealer side, serving as a link between manufacturers and end consumers, Paul Kefer is part of the expert jury. Since 2012, the business graduate has been operating seven speciality stores in Munich under the label Munix Finest Bicycles and Stilrad. Wolfgang Scherreiks, an author and journalist, completes the expert jury quintet.
Author: Maxim Huber
Photo: Cyclingworld Europe