All about bicycles, electric-assisted bikes, technology and safety in the press

The most common safety risks that we come across in our daily work around bicycle safety, technology and operating instructions are also published by us in articles in the leading German special-interest magazines TOUR (Europe's road bike magazine no. 1), BIKE (Europe's mountain bike magazine no. 1), MYBIKE and EMTB in order to make this information, which is important for the industry, available to a wider public.

For many years now, the Eurobike Show Daily, trade fair magazine of the annual Eurobike Show, has also given us the opportunity to publish our view of major developments in the cycle industry in full-page articles.

We also speak regularly in independent expert presentations about all areas of bicycle technology and the bicycle market. In addition, we are quoted by further special-interest magazines of the industry and the trade as well as increasingly by radio and television in their media reports, which shows us that we are spot on with our advice. The section "News" informs you about the latest news from our specialist areas. The reports and publications of this section are listed chronologically or according to areas of interest.

SAZbike 2018/08/16
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Forum Fahrrad Show informs about training

At the Forum Fahrrad Show from August 26 to 28 in Fellbach near Stuttgart more than 45 exhibitors will present their products and business ideas. Extensive training courses will be held during the Show.

The Forum Fahrrad Show offers various lectures

The Forum Fahrrad Show offers various lectures
An extensive supporting programme with lectures and workshops is to prepare specialist retailers fully for the coming season. Four lectures respectively on the following topics will be held on Monday and Tuesday:

  • “Die perfekte Reparatur-Annahme“ (The perfect service reception), Thorsten Larschow
  • “Bauteiletausch an Pedelecs: Was geht?“ (Parts replacement on pedelecs: What’s up?), Dirk Zedler
  • “Marketing im Fahrrad-Fachgeschäft“ (Marekting at the bike specialist shop), Johannes Josnik
  • “Preise durchsetzen, Rabatte vermeiden“ (Keeping the prices, avoiding discounts), Thomas Bottin

Tickets for the lectures and to the Show can be booked on the website. In addition, some exhibitors offer workshops about their products and services:

  • Online-Kundenbewertungen im Radhandel – Die eigene Reputation zum Vorteil nutzen (Online consumer review in the bicycle trade – Exploiting the own reputation to one’s own advantage, Christian Heinemann (Die Fahrradkenner)
  • Versicherungsschutz für Fahrradhändler optimal gestalten! – Stolpersteine & Lösungen ( (Optimal insurance coverage for bicycles! – Obstacles & solutions), Torsten Benge (Velopro)
  • Pinion-Getriebetechnik in der Praxis (Pinion gear technology in the field), Tobias Reimann (Pinion)
  • Veloport: Warenwirtschaft leicht gemacht (Merchandise management the easy way), Frank Stocksiefen (Velocom)
  • Neuerungen im Warenwirtschaftssystem Radfak, u. a. zur DSGVO (Innovations in merchandise management Radfak, among others the GDPR), Markus Wolpert / Radfak

More details on the individual workshops with time schedule available on the spot. On Sunday, August 26, 2018, the Show will be open to all interested parties. On Monday and Tuesday, August 27 and 28, the Show is open to professional visitors only. More information on the Forum Fahrrad Show and tickets bookable in advance available on

Author: Tillman Lambert

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