All about bicycles, electric-assisted bikes, technology and safety in the press

The most common safety risks that we come across in our daily work around bicycle safety, technology and operating instructions are also published by us in articles in the leading German special-interest magazines TOUR (Europe's road bike magazine no. 1), BIKE (Europe's mountain bike magazine no. 1), MYBIKE and EMTB in order to make this information, which is important for the industry, available to a wider public.

For many years now, the Eurobike Show Daily, trade fair magazine of the annual Eurobike Show, has also given us the opportunity to publish our view of major developments in the cycle industry in full-page articles.

We also speak regularly in independent expert presentations about all areas of bicycle technology and the bicycle market. In addition, we are quoted by further special-interest magazines of the industry and the trade as well as increasingly by radio and television in their media reports, which shows us that we are spot on with our advice. The section "News" informs you about the latest news from our specialist areas. The reports and publications of this section are listed chronologically or according to areas of interest.

SAZbike 23/2014
Reading time 1:20 minutes

Zedler institute wins Medium-Sized Company Award

The Ministry of Finance and Economy in Baden-Wuerttemberg and the catholic welfare organisation Caritas honoured the Zedler institute for their voluntary social commitment. The test institute received the Medium-Sized Company Award LEA for their work with special care teenagers from a disadvantaged social background.

LEA stands for performance – commitment – appreciation. The Medium-Sized Company Award which is awarded in Baden-Wuerttemberg honours projects and company commitment going beyond the actual business activity. This year the renowned prize was awarded to the Ludwigsburg test institute of managing director Dirk Zedler. At their own charge they had furnished a bicycle workshop for teenagers from a disadvantaged social background at Uhlandschule in Marbach.

Once a week Bernd Romhard, one of the master mechanics cycle craft from the Zedler Institute, provides to the teenagers practical insights in promising technologies. During the award ceremony this sustainable project was praised as "lighthouse project" by laudatory Sarah Pawlowski from the German Federation of Trade Unions (DGB), region Baden-Wuerttemberg. With this education partnership comprising three different school types – including one school for children with special needs – the service provider was successful among 258 applications handed in in the category "staff of 20 and less" and was awarded by the jury. "There were so many fantastic projects among the nominees. We were really surprised and are very proud at the same time that the prize was awarded to us for our commitment to the bicycle issue and the youth," says Dirk Zedler happily.

Author: Thomas Geisler

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