In our daily work as we deal with bicycle safety, technology and user manuals we come across lots of safety risks. The most frequent ones are published in articles of the leading German special-interest magazines TOUR – Europas Rennrad-Magazin Nr. 1, BIKE – Das Mountainbike Magazin Europas Nr. 1 and E-Bike – Das Pedelec-Magazin to make this information important for the sector accessible to a wider public.
For many years now the Eurobike Show Daily accompanying the annual international Eurobike Show has given us the opportunity to publish our perspective on major developments in the cycle industry in full-page articles.
We also speak regularly in independent lectures about all topics relating to bicycle technology and bicycle market. In addition, we are regularly cited by further special-interest magazines or trade journals as well as more and more by radio and television and in their media reports, which shows us that we are completely right with our information. The section NEWS informs you about the latest news from our specialist fields. The reports and publications of this section are listed chronologically or according to topics of interest.
Ludwigsburger Kreiszeitung, 2020/04/02
Reducing the ecological footprint – this has been the target of the households participating in the urban competition “Sustainability (ba)roques” since October 2019. During coaching sessions, the so-called energy heroes learn the important things about waste separation, water and energy saving and sustainable mobility.
In addition, the participants obtain a ticket for public transport or the opportunity to rent a pedelec for three months. “A pedelec is a fantastic possibility to do something for your own fitness, but at the same time to cover longer distances or transport cargo without too much effort,” says Anna Hoeffler who coordinates the project of the city. As a pedelec is, however, very expensive, the energy heroes have the opportunity to rent one, says Hoeffler. That way they can find out whether it is worth buying a pedelec.
The energy heroes have a lot of plans with the pedelecs
The five household that opted for a pedelec could now pick up their new means of transport at Zedler-Institut. The company provides the energy heroes with one pedelec per household. “Sustainability is an absolute matter of the heart for us”, says Dirk Zedler, founder and managing director of the institute. Therefore, it were a matter of course for his company to provide the energy heroes with a pedelec. “I recommend the participants to ride the pedelecs as much as possible”, says Zedler. About one half of all distances were less than five kilometres long and thus easy to be ridden by pedelec.
“I intend to do all my shopping and errands that are nearby with my pedelec in the future”, says Lothar Mahler. This is how he wants to relieve the environment, to avoid annoying traffic jams and to save parking fees. Jan Butz has the opportunity to lease a pedelec at work. “Before I do that, I want to try out whether it’s worth it for me”, he explains. He aims at commuting by pedelec to the office in future, all in all14 kilometres with 100 meters of altitude. “The pedelec will certainly replace many shorter trips that you would otherwise have made by car, such as shopping in town or visiting the grandparents”, assumes René Kucher. Gise Ruprecht and Michael Klebl want to try out whether the pedelec will ease the weekly shopping for the family of four compared to the shopping by bicycle.
When handing over the pedelecs in a small circle due to the corona crisis, the professionals of Zedler-Institut also gave some short instructions. “We have a few tricks to make them enjoy their new means of transport even more”, says Dirk Zedler. The bicycles were also equipped with a big lock, as each of them costs about 3000 Euro. “We hope that we can inspire the energy heroes with this offer for sustainable forms of mobility in the long term”, said Anna Hoeffler from the city administration.
Author: Carolin Schneider
Ludwigsburger Kreiszeitung, 2020/12/11
Ludwigsburger Kreiszeitung, 2020/09/19
Nuernberger Zeitung, 2020/06/03
Frankfurter Rundschau.de, 2020/06/01
Bietigheimer Zeitung, 2020/03/20
Ludwigsburger Kreiszeitung, 2020/04/02
Bietigheimer Zeitung, 2019/12/01
Ludwigsburger Kreiszeitung, 2019/10/17
Ludwigsburger Kreiszeitung, 2018/12/12
Stuttgarter Zeitung, 2018/10/10