All about bicycles, pedelecs, technology and safety in the press

In our daily work as we deal with bicycle safety, technology and user manuals we come across lots of safety risks. The most frequent ones are published in articles of the leading German special-interest magazines TOUR – Europas Rennrad-Magazin Nr. 1, BIKE – Das Mountainbike Magazin Europas Nr. 1 and E-Bike – Das Pedelec-Magazin to make this information important for the sector accessible to a wider public.

In addition, we are regularly cited by further special-interest magazines or trade journals as well as more and more by radio and television and in their media reports, which shows us that we are completely right with our information.

The section NEWS informs you about the latest news from our specialist fields. The reports and publications of this section are listed chronologically or according to topics of interest.

Media reports

Go through the media reports and find important information of Zedler-Group published by the special-interest press.

BIKE 04/2019

Play safe

Portrait / Dirk Zedler: His fight against the mess seemed hopeless, then he scribbled a test stand on a napkin in a bar. The amazing story of Dirk Zedler who stubbornly got wound up in his dream and who is owner of a worldwide renowned test institute for bicycle technology and safety now.

It is part of his job to always assume the worst. The possible disaster was even considered when planning the new company building.

“The walls inside are all made of wood”, moderates Dirk Zedler at the beginning of the tour through his test institute. “If the company will shut down at some time in the future, everything can be sawed and burnt.” Zedler pauses for a short moment to enjoy the shocked look of his opposite. Then he explains: “This was one of our ecological approaches during planning. The building could thus be used for anything else at any time.”

At the moment it does not look like Zedler would have to think in this direction. Outside, in front of the full-glazed façade of the foyer, the black of the remaining night only just changes into an early morning blue grey. Whereas the day starts in a leaden way between dawn and awakening, Zedler is wide awake already. His working day mostly starts before six o’clock in the morning. The flood of orders does not allow a breathing. Since his company had been restructured into a test institute in 2010, companies from Europe, Asia and America send prototype samples in the rhythm of the days to have them tested for durability. Meanwhile about 500 frames and 1200 components are tested per year on the test stands. Not to forget the accident reports nearly 600 of which are drawn up per year. And last but not least the manuals for more than 60 brands translated in up to 40 languages. The print runs with millions of copies are something even bestselling authors like the German Sebastian Fitzek and T. C. Boyle can dream of. The company grows and grows. Currently the team comprises 23 employees, further positions are vacant. The cycle industry has discovered the safety issue for themselves. And Zedler has undoubtedly taken an active part in it.

“The times of trial and error are over. The quality awareness has extremely grown over the past years”, explains Zedler the development by hissing the words with an s as it is typical in the Swabian region.

The foyer is a kind of security zone. Whoever wants to go through the next door is obliged to sign a confidentiality obligation and to hand over his mobile phone. A sign indicates that taking photographs is strictly forbidden. The test methods and test labs are guarded like magic formulae; they are the company’s DNA. There is nothing Zedler fears like intellectual theft. To give visitors an impression of their work nevertheless an extra show lab was equipped and this one at least is open to visitors. (...)

Author/Photo: Henri Lesewitz


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