All about bicycles, electric-assisted bikes, technology and safety in the press

In our daily work as we deal with bicycle safety, technology and user manuals we come across lots of safety risks. The most frequent ones are published in articles of the leading German special-interest magazines TOUR – Europas Rennrad-Magazin Nr. 1, BIKE – Das Mountainbike Magazin Europas Nr. 1 and E-Bike – Das Pedelec-Magazin to make this information important for the sector accessible to a wider public.

For many years now the Eurobike Show Daily accompanying the annual international Eurobike Show has given us the opportunity to publish our perspective on major developments in the cycle industry in full-page articles.

We also speak regularly in independent lectures about all topics relating to bicycle technology and bicycle market. In addition, we are regularly cited by further special-interest magazines or trade journals as well as more and more by radio and television and in their media reports, which shows us that we are completely right with our information. The section NEWS informs you about the latest news from our specialist fields. The reports and publications of this section are listed chronologically or according to topics of interest.

SAZbike 17/2019
Reading time 1:00 minute

Mass market, collector’s items and beginner’s products

All industry experts see an ongoing growth for pedelecs, but also the limits of electrification: There are first requests claiming a further development of the non-motorized bicycle.

SAZbike asks
How do you assess the further sales development of electric bicycles? Which significance will have the bicycle without drive?

Dirk Zedler – Zedler-lnstitut für Fahrradtechnik und -Sicherheit
Electric bikes are sensational in hilly terrains or in inner-city areas. This could mean a relief for the cities. People’s idleness will produce more customers for the electric bike. Unfortunately, bicycles are often replaced by electric bikes without need. I dare not estimate where this process will end. I hope, however, that bicycles will continue to remain attractive. Their achievements are just too good, whereas electric bikes get more and more heavy and thus less manageable.


The respondents expect a growth in sales figures of e-bikes varying in duration. In some niches, however, among them high-value sports bikes, the non-motorized bicycle remains crowd favourite.

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