All about bicycles, electric-assisted bikes, technology and safety in the press

The most common safety risks that we come across in our daily work around bicycle safety, technology and operating instructions are also published by us in articles in the leading German special-interest magazines TOUR (Europe's road bike magazine no. 1), BIKE (Europe's mountain bike magazine no. 1), MYBIKE and EMTB in order to make this information, which is important for the industry, available to a wider public.

For many years now, the Eurobike Show Daily, trade fair magazine of the annual Eurobike Show, has also given us the opportunity to publish our view of major developments in the cycle industry in full-page articles.

We also speak regularly in independent expert presentations about all areas of bicycle technology and the bicycle market. In addition, we are quoted by further special-interest magazines of the industry and the trade as well as increasingly by radio and television in their media reports, which shows us that we are spot on with our advice. The section "News" informs you about the latest news from our specialist areas. The reports and publications of this section are listed chronologically or according to areas of interest.

Newsletter 09/2022
Reading time 1:00 minute

Less bad is not good...

...was the guiding principle of the evening by Prof. Michael Braungart, co-founder of the Cradle to Cradle concept.

As a guest at the meeting of Ludwigsburg’s Climate Alliance business network, which took place a few days ago in the event area of Zedler-Institut, he inspired those present with an eloquently delivered excerpt on the Cradle to Cradle topic.

Prof. Braungart provided the theory and innovative food for thought, Dirk Zedler backed this up with examples from our everyday corporate practice: The certified climate-positive company building and the climate-neutral business operations offer plenty of material for presentation, based on real measurement results for resource efficiency.

After a question and answer session, which could have lasted longer according to those present, mayor Dr. Matthias Knecht concluded the successful event with a call for cooperation and a big thank you to Prof. Braungart and Mr Zedler.

Photo: Zedler-Institut

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